Facebook is apparently attracting users at a rate of 600,000 signups every day – I can’t say that this is accurate, but even if it’s a wild exaggeration the power of this college start up can’t be denied and let’s face it – it’s now owned by Google!

However, few businesses can see the benefits of using Facebook, they see it as a purely social tool – where people share photos and funny stories with their friends. They haven’t yet realised that it is in fact one enormous shopping mall, populated by people who are interested in their products and services, even those in the B2B arena.

JOIN THIS COURSE NOW! – £15

or take it as part of the COMPLETE Social Networking for Business Course

In this course your key activities will include:

• Deciding on a friending policy that is inline with your overall objectives
• Creating an account or updating your account so that it reflects your business objectives
• Understanding what you should, and shouldn’t, write about and why
• Ensuring safety in the social networking environment
• Understanding why negative comment isn’t actually ‘a bad thing’
• Utilising the power of groups and pages without necessarily creating one yourself
• Using events and adverts as a way to drive traffic to blogs and websites
• Linking Facebook to your blog and vice-versa
• Take a Peek! – go on have a look at just one of the elements you’ll find in this module!